Neptune Digital

Lead generation and capture that traces every lead to where it started

More of the right buyers, and every enquiry in your CRM with the story of how it got there. We find the companies you sell to best, reach them by name and capture every lead as one record, routed to a named person.

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Trusted by clients from global brands to local charities

From hoping for referrals to a pipeline you can see

Most of the businesses we work with grew on word of mouth. It's great while it lasts and impossible to plan around.

  • Often today: Sales works from an old list and whoever they happen to know.

    With lead generation and capture: Target accounts chosen against your best customers, with the right contacts found.

  • Often today: People visit the website and leave without a trace.

    With lead generation and capture: You can see which companies visited and what they read.

  • Often today: Outreach is a mail merge that everybody ignores.

    With lead generation and capture: Campaigns across email, LinkedIn and ads, aimed at named companies.

  • Often today: Leads arrive by email and get lost.

    With lead generation and capture: They land in the CRM, scored, with every touch on record.

  • Often today: Marketing and sales argue about lead quality.

    With lead generation and capture: Both teams work from one pipeline, with the same facts.

Systematic lead generation

Every lead arrives with its story

When a lead reaches sales, they can see who it is, which campaign found them and everything they've read. The first call starts halfway down the road.

  • Where they came from

    The ad, the post or the search that started it.

  • What they've looked at

    The guide they downloaded and the pages they read twice.

  • Handed over at the right moment

    Sales is told when a lead is ready, not before.

Many ways in, one record: where attributable growth starts

Every enquiry lands in your CRM as one record, enriched, tagged with its source and routed to a named person.

01Every way in
  • Website form
  • Phone call
  • Email enquiry
  • Event list
  • Referral
  • Guide download
02One record
One record in your CRMNothing typed twice
03Then
  • A named person in sales
  • Nurture until ready
  • Reported by source

What we set up to find, reach and capture your buyers

Generation and capture together, because one without the other wastes the effort.

How we run your marketing

Every piece of work starts with a campaign and the number it's meant to move.

  • 01

    Look at what's there

    Your website, your CRM, your numbers and what's already running. Our free marketing audit is a good place to start.

    Where it starts
  • 02

    Plan the campaign

    One idea, one audience and one goal, and the pieces that will carry it: content, a landing page, the ads and the follow-up.

    Before any spend
  • 03

    Build the system first

    Tracking, the landing page, the CRM fields and the emails are ready before a pound goes on ads.

    Before any spend
  • 04

    Run it and keep improving

    We move budget and words towards what's working, report against the measure we agreed, and tell you plainly what we changed and why.

    Month by month

Recent marketing work

Brand, website and campaign work for businesses that wanted their marketing joined up.

View all case studies

What clients say about working with us

  • Extremely satisfied. The team are extremely responsive, flexible, fast, and precise in all areas. We started together with a small project, and have since expanded the SoW significantly after the service and talent we got. 10/10, would recommend.

    William HillCEO, Bascule Insurance Services LLC

  • Neptune is highly creative, diligent in research, and provides excellent suggestions. We have accomplished much and thoroughly enjoyed our real-time suggest-and-edit sessions. Neptunes' flexibility and adaptability have resulted in impressive productivity within tight time frames and with exceptional quality.

    Craig CameronHead of R&D

  • Neptune provided an excellent professional, knowledgeable service and offer exceptional value to any project. Thank you to Jordan and the Team.

    Darren WilliamsProduct Owner, Solotech

Two good places to start

Questions about lead generation

  • No. We build the system that finds and captures your own leads, so they're yours, they're the right people, and they keep coming.

  • Then that's usually the first thing to build, because leads need somewhere to land. We build CRMs too, shaped around how you sell.

  • Choosing a list of companies you want to win and aiming your marketing at them specifically: tailored outreach, LinkedIn and ads, all coordinated.

  • We build a picture of your best customers, then use tools like Clay to find similar companies and the right people inside them, checked before anyone gets an email.

  • A named owner on your side, quick approvals, and someone who follows up enquiries promptly. We do the rest.

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Each one is stronger connected to the others.

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