Trusted by clients from global brands to local charities
Why it matters
If buyers can't find you when they ask, you're not on their list.
Buyers start their research with a question typed into Google or an AI tool. The businesses that answer it clearly get found. The rest rely on referrals and hope.
We used to get enquiries from Google. Not so much now.
We asked an AI tool about our sector and we weren't mentioned.
Competitors outrank us for things we do better.
We've got a blog, but nobody reads it.
Systematic SEO
Be the answer, in Google and in AI
Search engines and AI tools both reward the same thing: a clear, well-structured page that answers the question better than anyone else. That's what we write, and we check how AI tools describe you along the way.
Real questions
Found in search data, not guessed.
Pages that answer them
Written for people first, structured so machines can read them too.
AI answers checked
We look at what AI tools say about you, and fix what's missing or wrong.
From the question your buyer asks to an enquiry you can trace
We follow every page through to the enquiries it brings in, so you can see which answers are worth writing next.
- 01Your buyer
Asks a question
In Google, or in an AI assistant such as ChatGPT or Gemini.
answered by - 02Your page
Answers it properly
Written for the question, built so search engines and AI tools can read it.
found in - 03Search and AI
Ranked and quoted
A result they click, or a source the answer cites.
visited - 04The visit
Leads to the next step
A guide, a tool or a form, placed where the page has earned it.
enquiry - 05Your CRM
An enquiry with its source
Tagged with the page that earned it, and reported against revenue.
Sized before we write, refreshed once it's live
SEO works as part of the system: the same research feeds your content, ads and email.
Search that feeds the rest of your marketing
What clients say about working with us
Questions about SEO and AI search
The answers AI tools like ChatGPT, Gemini and Google's AI overviews give when someone asks a question. They draw on pages across the web, so being the clearest answer to a question makes you more likely to be quoted.
The technical basics are built into every website we make: fast pages, clean structure, sitemaps and the right tags. We don't sell technical audits on their own.
New pages can start appearing within weeks, but SEO builds over months. We show you the movement each month in Search Console and in the enquiries that come through.
No. Search engines decide rankings. What we control is how useful, well written and well built your pages are, and that's what moves them.
No. We write and publish on the site you have. If the site is holding the pages back, we'll tell you what it needs.
Someone who knows the subject for a short conversation per page, and quick approval before it goes live.




